Supratic Trust for Research & Incubatio initiated the YouTube Video channel "Supratic Trust" in the year 2016 to disseminate and take forward the concepts elaborated in the Book, "You must be Kidding Dr. Supratic Gupta".

This channel has uploaded many video lectures by Dr. Gupta on the socio-political issues covered in the book. Some of the topics include; issues and challenges related to our educational, sports, research, legal, cultural and political system. It also touches the challenging life of women, need for social awareness on sex, marriage laws and puberty problems. There is need for education, training and counseling at every stages of life, including childhood, puberty, pre-marriage, post-marriage, middle age and old age.

Apart from the lectures, a short movie, "Let's Change the World" was uploaded in 2018 on the sports theme, depicting the life, conflict and sacrifice of children, pursuing sports as a career. The movie is the brain child of Prof. Supratic Gupta. In current educational system, our children are suffering due to dual burdens of study and sports. The lead character, Sonam finds it difficult to balance between her sports practices, study routine, dreams of finding love and getting success. She is searching for meaning, substance and success in a life, torn by many inner conflicts. Could she realize her dreams? The movie includes many long and short songs in Bengali and Hindi, which are uploaded separately.