Using decision research and behavioral science to develop psychological perspectives and insights on water - one of the most valuable resources on earth.
We want to develop psychological insights that provides a basic understanding and is of relevance.
Knowing ways in which water impacts our thinking and actions is a window to key questions.
How do we think about and value water?
What are our judgments and decisions related to water?
Does water impact our thinking and decision making?
Behavioral insights about clean safe drinking water and Hygiene
Decisions and actions under Scarcity, Adaptation and Conservation
Sustainability today and tomorrow